Stop Looking For The Formula

If There’s A Formula,
It’s Already Outdated.
Be The Origin Of The Next One

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This event has now passed

Trends, best practices, methodologies—they’re leading every brand into the same predictable, forgettable space. Throw away the playbook. If there’s a formula, it’s already outdated. Be the origin of the next one—the one everyone else will scramble to copy.

Fo this autumnal edition of the Little Grey Cells Club, we have the mighty Naomi Walkland, Chief Marketing Officer of Motorway, as our guest curator. Motorway is the UK’s fastest-growing car marketplace, annd Naomi oversees the company’s brand and product marketing, growth marketing, creative, communications, and business marketing teams.

Previously, Naomi served as the Vice President of Bumble, where she led the international marketing team, driving new customer and revenue growth outside of the US. Her team took Bumble public in 2021 and built and scaled the marketing team and operations across EMEA (Europe, Middle East, Africa) and APAC (Asia Pacific). During her tenure at Bumble, Naomi led some of Bumble’s most impactful global campaigns, such as My Love is Black Love, a celebration and representation of Black Love in Britain.

We’ll have more ‘insightful CEO tips’ from comedian Ken Cheng and our usual breakfast, round table discussions and time for networking.

With our community’s spirit of openness, trust and learning, the Little Grey Cells Club is shaping the future of marketing. Join our exclusive hand-picked gathering of the UK’s most senior and experienced marketers and you’ll leave inspired, ready to implement new ideas and having made new and meaningful connections with your industry peers.

Guest Curator

Naomi Walkland

Chief Marketing Officer,

Motorway

Naomi is passionate and committed to diversity and inclusion in the marketing and creative industries. She sits on the global board of The Marketing Society and is an Advisor for OK Mentor, which provides free in-person training and mentorship programs for women graduates looking to break into creative industries. Additionally, she serves as a board trustee for mothers2mothers, an African NGO, leading global efforts to end paediatric AIDS and create healthy families and communities across ten sub-Saharan African countries.

Naomi is an Honorary Fellow of The Marketing Society and has been recognised by Marketing Week and Campaign Magazine as one of the top marketing leaders in the UK in their annual ‘Power 100’ and ‘Marketing Week Top 100 Effective Leaders’.

Naomi will join founder Tim Healey for a fire-side chat, before we turn to our expert panel: Zoe Hayward (Global CMO, Big Issue Group), Rachel Kemp (Global Senior Digital Marketing and Loyalty Lead, Lush), Vickie Ridley (Managing Director, Lucky Generals), Garreth Hayes (Marketing Director, Indeed) and Andrew Bardsley (Global Brand Director – Prestige, Pernod Ricard).