The Key To Success In The Age Of AI Is Human Skills

To celebrate the launch of LinkedIn’s first ever book, Open to Work: How To Get Ahead In The Age of AI, Tim Clancy from LinkedIn is offering Little Grey Cells […]
Brand Of The Month: Saturday Night Live

My Brand of the Month for April is Saturday Night Live, for cultivating a Brand DNA strong and clear enough to balance global consistency with local relevance. Over the last 50 years, Saturday Night […]
AI Isn’t A Threat. Fear Of Change Is.

To celebrate the launch of LinkedIn’s first ever book, Open to Work: How To Get Ahead In The Age of AI, Tim Clancy from LinkedIn is offering Little Grey Cells […]
My Brand Of The Month For March: Tesco

Tesco uses marketing first principles of audience understanding and consistency to solve a gnarly communications challenge. A range message is one of the hardest messages to communicate – especially when […]