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Bringing person-first intelligence to retail media

Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. The world’s leading brands use Epsilon to harmonise consumer engagement across their paid, owned and earned channels, leveraging capabilities that include data, identity resolution, customer data platforms, clean rooms, digital media, retail media, site personalisation, direct mail, loyalty, email marketing and measurement. By applying artificial intelligence against privacy-centric consumer recognition–embedded in data-enriched analytic, marketing and media solutions – Epsilon allows marketers to bridge the divide between marketing and advertising technology, engaging consumers with 1 View, 1 Vision and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonise engagement across paid, owned and earned channels.

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