Woburn House

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Tavistock Square
London, WC1H 9HQ United Kingdom Get Directions

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  • A.I. – Silver Bullet Or Snake Oil?

    Woburn House Tavistock Square, London, United Kingdom

    Artificial Intelligence in Marketing Panacea or Emperor's New Clothes? AI has turned marketing into a live experiment. In my interviews in The Drum with senior-level marketers, the spread is huge: where some teams are barely touching it, others are using it daily, across insight, planning, production and optimisation. Most are somewhere in the middle: curious, […]

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