The Best Leaders I watched Did Less

Long term support and advisory board member of Little Grey cells Club, Cecilia Weckstrom’s latest paper The best leaders I’ve watched did less than the ones who struggled. And what […]
HERDspotting: It’s All A Performance

Last week at Wyndham’s Theatre, Rosamund Pike finished her performance in Inter Alia, took her bow — and then came back. “I am trying to tell you a story, and […]
Dear Ken Cheng: There Are Too Many Flies In My Office

Our resident corporate Agony Uncle, CEO Ken Cheng, tackles business challenges – so you don’t have to Dear Ken Cheng, There are too many flies in my office. Our boss […]
Dear Ken Cheng: How do I Survive This Heatwave?

Our resident corporate Agony Uncle, CEO Ken Cheng, tackles business challenges – so you don’t have to Dear Ken Cheng, How do I survive this heatwave now it’s Summer? Our […]
HERDspotting: The Death of Expertise

Do me a favour: go on your LinkedIn feed and count the number of people who describe themselves as a “thought leader” or who pedal “disruptive innovation.” Count the “experts […]
The Lost Art Of Organisational Design

Ask any marketing leader whether their team is well-structured. Most will say yes. Then watch how they spend their week. Meetings to align on meetings. Email chains where everyone needs […]
Dear Ken Cheng: If You Could Have Any Superpower, What Would You Choose?

Our resident corporate Agony Uncle, CEO Ken Cheng, tackles business challenges – so you don’t have to Dear Ken Cheng, If you could have any superpower, what would you choose? […]
Dear Ken Cheng: How Do I Teach A Child That Cheating Is Wrong?

Our resident corporate Agony Uncle, CEO Ken Cheng, tackles business challenges – so you don’t have to Dear Ken Cheng, My 8 year old nephew cheated during a board game […]
You’re Not Alone At The Top: Get The Senior Marketer Support You Need With Little Grey Cells Club

We hear from many of our community members that senior-level marketers feel they are under a level of pressure that most organisations don’t fully understand. 2026 presents a tornado of […]
Brand Of The Month: Lucky Saint

My brand of the month for May is Lucky Saint, for using product development to stretch their brand. Brand stretch is the idea that a brand can extend into adjacent […]